Yesterday, I wrote about why small businesses should blog, and said that one of the primary benefits of blogging was the ability to reach specific consumers. Blogging also provides a great opportunity for small businesses because many big competitors don’t take advantage of social media. The opportunity isn’t limited to writing blogs, either. Blog advertising […]

Content promotion strategies seek to engage your reader. The first and foremost consideration, after blog optimization succeeds in bringing traffic to your site, is how to keep their attention.
Content That Commands Attention

Your analytics provides data that tells you how long a reader stays on your site and which content  held their attention. Now Nielsen/NetRatings feels […]