Though RSS Feeds are an amazing technology, enabling customers to receive up-to-date news from various resources in real time fashion, they can all be, well, pretty overwhelming.  Subscribing to feeds can be somewhat of an addiction.  The little orange button is nothing less than a quick invitation to begin receiving daily (and often multiple times […]

Blog marketing isn’t confined to brick and mortar operations by any means. In fact, the role that blogging can play in consultancy is amazingly versatile. Using blogs, RSS publishing, video and podcasting gives the consultant an amazing array of tools to broadcast their expertise to their target market. Moreover, it allows the consultant unfettered freedom […]

When people use search engines, what are they mainly looking for? Is it products to buy, people to meet, or what? Yes, people look for all of those things, but what most people are looking for when they use search engines is information. And if you are not using the power of […]

Blogs for business is a topic that can stir up a great deal of debate. Blog marketing has proven itself to be a substantial revenue earner when implemented with a well thought out campaign that consists, typically, a fusion of both old and new media. There are, however, some companies who continue to sit […]

Business Blogging makes lots of sense, especially when you consider the upside.
That very upside is underscored in a post on Business Blog Advice.com entitled, “The Top 6Reasons Marketers Should Blog.” 
One of the key points the writer makes is that Business Blogging allows for fast search engine spidering and indexing of your site.
Did you know that […]

An acquaintance, Peter, is a wealthy businessman in his late sixties who lives in a medium size mid-west city. Peter has a passion for sports cars, Harleys and fine cigars. Peter makes purchases in all three categories regularly and in all of his transactions he locates his desired merchandise online. He rarely visits the websites […]

Richard Hearne writes for WebProNews about optimizing Blogspot for SEO purposes. Your ability to alter and optimize Blogspot is somewhat limited by their hosting and restrictions, but you are not hopeless in your endeavor.
Suggestions include:

getting your own domain
setting blog titles and META tags
Making use of the header tag
using blog categories to theme your site
linking to […]

Louis Gray has 10 excellent suggestions for improvements to the usability of Google Reader — which I think can be and should be in all online RSS feed readers.
1. “More Like This” Suggestions
A section that shows similar feeds to the subscribed ones.
2. Eliminate Duplicate Feed Items
The ability to determine if a story has already been […]

Whether you have a personal blog or a business blog, you cannot overlook the importance of contact information and information about you and your site.
Why is contact information so important? Aside from the obvious way of contacting you, it adds some legitimacy to your site. Pair it with more ways to contact you and […]

Jennifer Jones interviewed Seth Godin for Podtech and I want to highlight some key quotes related to why you should be blogging and interacting in the social web.
The thing about Social Media that frustrates marketers to no end is that you can’t buy attention and that if you have no choice, but to think and […]