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And the Theme of This Post…WordPress Themes

February 25th, 2008 by Angela Baker

WordPress has proven itself to be an good program for some to utilize for writing your blog.  It’s a favorite of a high number of individuals and businesses all over the world.  Although WordPress can be a favorable blogging program for those just starting out, it can be slightly remedial for the image you are […]


Business Blogging: How Much is Enough?

December 18th, 2007 by Ann Walker

How often should you post? How long should your posts be? Many factors play into those answers but I like Content Blog’s Amrit Hallan’s treatment of the subject.
“These days it is advised — rightly so — that you should write less, write well, and promote a lot.”
Write less. A good rule of thumb. Being one […]


Blog Marketing: Comments Not a Trivial Matter

September 26th, 2007 by Ann Walker

A financial advisor and new business blogger that I worked with objected during blog training that he really hasn’t the time to go traipsing around the internet leaving comments on blogs. I asked him how many networking events he attends regularly. A glance at his calender indicated that those activities comprised a far greater bulk […]


Blog Training: Search Engine Optimization Nuances

September 6th, 2007 by Ann Walker

If you have taken any blog training, you no doubt are feeling that you have the formula down for search engine optimization and blog marketing. You probably may also be vaguely familiar with the love hate relationship between SEO and Google. One SEO expert suggests that the formula that you have learned, if applied without […]


Search Engine Visibility for All Your Pages

August 2nd, 2007 by Ann Walker

A food manufacturer pays a pretty price to have his product displayed on the shelf where the customer will most likely see it. That shelf is expensive because it’s high visibility will afford his brand optimum exposure,thus, producing more sales.

Now consider your website. Every page in your web site is a “shelf” designed to achieve […]


Blog Training Holistically

July 17th, 2007 by Ann Walker

Blog training touches only peripherally on aesthetics, that usually being the domain of your web designer. But, that being said, your approach to site design needs to be more holistic in approach, a thorough evaluation of every element that appears on your home page or landing page - and that includes the often […]


Blog Training

July 16th, 2007 by Ann Walker

Blog training includes a thorough look at understanding the significance of the data that you retrieve from your analytics program. And just a reminder, Google completes it’s transition to it’s new interface on July 18th. That transition represents only one of the many permutations search engine marketing and analysis is constantly undergoing.
Blog Promotion Strategy […]


Blog Training and Knowing What is Next

July 13th, 2007 by Ann Walker

Blog training emphasizes the need to keep abreast of the rapidly changing technology that will go towards keeping your site at the top of search engine rankings.

Widgets Anyone?
Just as RSS publishing entirely changed your advertising models by distributing your content and brand to subscribers all over the net, widgets can turn all those subscriber sites […]


Business Blogging Liabilities

June 15th, 2007 by Ann Walker

Business blogging can be scary, there is no denying that. An angry customer, unscrupulous competition, or a troublemaker (known as a troll) all can end up at the end of your well written post in the form of malicious or slanderous comment.
But then, someone could slip in the aisle of your store, or one of […]


Blog Training 101: Review Before You Launch

May 2nd, 2007 by Ann Walker

Within the first 60 seconds after responding to a press release inviting me to visit a new business blog launch I was lost, irritated and disappointed.

I chose to go directly to the retail site first. Irritated by a musical greeting that I have to mute, I forgo looking at inventory and am […]


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