Social Media Marketing has several ways in which it is different from traditional marketing. But one of the largest, most impactful ways, is user generated content.
User generated content is material published to the web through through non-traditional channels. This content can come in any number of forms, written, video, podcast or mp3 files, photography…and being [...]

Social Media Marketing differs from traditional media marketing methods in multiple ways. But one of the most revolutionary is user generated content.
Traditional media has been dominated by those inside the industry. Those people inside served as gatekeepers to the system, screening data, determining what was important or “newsworthy”. Many press releases and marketing pitches have [...]

Adding videos to your menu of online marketing tools is icing on the cake. But first you have to bake the cake. As attractive as videocasting is, much depends on the maturity of your site, your stockpile of optimized content, and the results from your current blog promotion campaigns.
It is not the wisest strategy to [...]

Reading a post on the advertising possibilities with mobile marketing, I was reminded of a nephew whose cell phone is attached to his hand and his skate board attached to his legs. The perfect demographic for mobile marketing and SMS campaigns.
Mobile and SMS Marketing
“The time is right to get engaged in mobile marketing. [...]