Posts Tagged ‘transparency’

Blog Site Marketing

Monday, March 27th, 2006

Don’t SpamCareful what you send out via email.  If someone hasn’t opted-in, then they’re going to be upset if you send them an email they don’t want.
Certainly, don’t send it more than once a week.  Constant emails, even if opted-in, are considered spam to your customers.  Consider RSS Communication if you need to send out [...]

Blogs Are More Reliable

Wednesday, December 7th, 2005

I had an epiphany this morning as I was reading my feeds.  With this story on Sun and their newest open source project, open source hardware, I was offered two options when I chose to do more research.

The Corporate ReleaseThe official company press release was not appealing to me.  I glossed right over it onto [...]

Internet Marketing and Data

Monday, December 5th, 2005

There’s a growing movement amongst advertisers to appear wholesome and honest, because today’s consumers demand transparency. 
A new company, AttentionTrust, aims to bridge the gap between users and marketers.  AttentionTrust hopes to play the impartial, non-profit role in this relationship.  They offer to manage your attention data and encourage companies to agree with their principles.
Their [...]