Saturday, September 30th, 2006
<Shameless plug> I’ll be at two Forrester events later
this month that you (or your colleagues) maybe interested in attending.
Social
Computing Boot Camp: Tapping Into The Power Of Empowered Consumers. This
is a small format (between 20-40 people) where participants learn how to
implement social technologies like blogs, RSS, social networking, and
podcasting within the marketing organization. This day-long [...]
Tags: 2006, adi, blog, blogs, brand, conference, consumers, content, convergence, executive, feed, Feedburner, feeds, flare, hr, im, IT, marketing, mobile, monetize, networking, ping, podcast, podcasting, PR, retailer, RSS, shop, target, targeting, tech, technology, video, XP
Posted in Content Promotion Strategies | No Comments »
Wednesday, November 16th, 2005
In determining your market, don’t forget to focus on reaching all of your market. Your audience is made up of a multicultural mix of people.
Association of National Advertisers’ President-CEO Bob Liodice blog wrote an excellent piece on reaching the target:
Companies that are doing multicultural marketing well are cashing in! Examples: McDonald’s and Albertson’s are dominating [...]
Tags: business-blogging, competition, multicultural, targeting
Posted in Corporate RSS Communications | No Comments »
