Corporate blogging is quickly coming into its own. The Internet is an awesome medium because it’s so good at putting people directly in touch with one another. Solid corporate blogging strategy takes advantage of this ability, but if not executed well, the results can be disappointing at best, and disastrous at worst.
Corporate blogging is just [...]

If your blog is focused on you and your business, chances are good that your customers aren’t as interested in it as you think they are. The trick to successful corporate blogging is to see your blog as your customers see it. Your customers will appreciate valuable blog content. They won’t spend a whole lot [...]

You know that you need to promote your blog, and you know about blog directories and catalogs, but you’re looking for other ways to build links. Blog promotion isn’t limited to directory listings. You can use other avenues to build permanent links to your blog and to your site.
First, look at your business. What do [...]

So. What do you say when you have been away from blogging for awhile? How does one conduct a smooth re-entry? That is what I’m pondering as we resume posting here at RSS Applied. Well, we’ll learn that together, since I’ve found some good suggestions in my search for that very answer.

But first, [...]

Business Blogging is likely to be an essential business tool for your company. In Tuesday’s post, we mentioned that when your business has a blog, tt shows your customers, clients (and would-be customers and clients) that you are up to snuff with the latest in business communications.
With a business blog, your business can keep your [...]

Blog Marketing tips? Well, we have lots of them.
We gave you some on Tuesday. Here are a few more that experience has taught us work well for us:
Depending upon the business, complexity, and ad opportunities, blogs vary in size and approach when devising successful blog marketing. You can advertise directly on a blog that appeals [...]

Marketers maintaining a company’s online promotion through weblogging, RSS, website management, podcasting, vidcasting, and publications have to remind themselves that while it is important that the content be informative, topic-conscious, and user-friendly, the primary point of these strategies is search engine optimization. This is especially true for a consistent weblog.
Blogging can satisfy the marketing [...]

This article is the first in a 6 part series.
Business blogging is completely different than the conversational, journal-style blogging common on personal and political sites.  Just like in print it is important to think before you write and publish work, you must be careful what you say online.  Your work online could, and hopefully will, remain online [...]

Arieanna, from B5 Media, is having some success driving traffic to her site.  In fact, Arieanna is a full-time blogger, working for a dozen companies.  She has some tips on sending traffic to your blog.
-Write 25-40% original content. For some blogs this will mean reading news feeds, as well as other blogs, to catch news [...]