Really Simple Syndication (RSS) has been around for about ten years and it is used to syndicate data that is published on a Web site. Today, many Web sites are built with RSS marketing in mind. Most blogging platforms also routinely publish an RSS feed, which Web browsers and news readers will recognize. (You’ll often [...]

As you will likely read just about anywhere, blog promotion is such an important aspect of having a blog.  Getting your blog out into cyberspace for all potential customers to read and enjoy is a step closer to getting more business.  But once it is out there, how do you know how well it is [...]

RSS marketing strategies can enable your clients to subscribe directly to information on your Web site. RSS marketing is an efficient communications tool in a comprehensive strategy to improve search engine visibility.
An RSS marketing strategy will supply your customers with the latest information about your business. You provide an RSS feed on your Web [...]

RSS Marketing Strategies point to RSS as a superior way of getting your “transactional” (i.e. “buy this”) messages out than e-mail does.
That wise perspective is offered by Rok Hrastnik, author of the new e-book entitled Unleash The Marketing and Publishing Power of RSS.
Rob writes that, “it’s time to take on e-retailers, online service providers and [...]

Business Blogging is likely to be an essential business tool for your company. In Tuesday’s post, we mentioned that when your business has a blog, tt shows your customers, clients (and would-be customers and clients) that you are up to snuff with the latest in business communications.
With a business blog, your business can keep your [...]

Now available — Forrester podcasts! These free podcasts focus specifically on interactive marketing and feature and feature a series of interviews with analysts and industry leaders who spoke
at our Consumer Forum in October. Note that we are currently testing this new medium and we’re trying to figure out what works, what doesn’t. So we’d [...]

Despite its best efforts, the email inbox tends to be a clutter of relatively undifferentiated content. It’s easy to lose emails, hard to find them again later and prioritizing which messages to read is awkward to automate.
Enter RSS, a much more sophisticated and intuitive means of communicating. One of the primary advantages of [...]

RSS feeds subscription is one of the biggest mysteries surrounding business
blogging. That makes since because it’s one aspect of a blog that isn’t
“natural” to us.
If you follow the, admittedly correct, line of reasoning that there’s little
ostensible difference between a blog and a piece of content on a web page, then
building an online audience should make [...]

The Inside Realestate
Journal is a realestate blog by a highly successful realtor, John Mudd.
A blog is basically an online journal, composed of short but frequent
postings in which the author shares his insights on a specific topic, his advice
and his experience. All of this leads to greater recognition for the author,
improves his name, generates media [...]