Linkedin recently released an update to their “user agreement” which expands their authority to “control” how people and businesses can use their network. The newly revised “user agreement” basically states that Linkedin has at their discretion the authority to deem if a users behavior and/or use of “their” network is considered inappropriate then they [...]

Businesses will again chase the promise of gains in practices using all this social stuff as the new method. However they will likely fail miserably if they don’t change how they relate to the people first. The Warning Label says: Don’t install this technology unless you can relate to people. Get it?

The popularity of a web site is measured by traffic. The popularity of a product is measured by sales, traffic from consumers.In a world of information overload we rely on search engines to help us find what we’re looking for whether it be information, products, services and now people.
Popularity is also an influence of conversational [...]

The behavior of the markets is the new standard which continually shapes the markets behavior. Your behavior in communities and how you relate to others shapes your relations. As Kevin Kelly said: “a successful standard tends to remain forever”. And businesses dare ask, How long this “social stuff” will last? Go figure.

The adoption of social networks for business purposes will fall into five main segments of leadership attributes; innovators, early adopters, early majority, late majority and laggards. Which leadership attribute will customers and employees migrate to most? Which best describes your business?

Social network operators are constantly trying to add “stickiness” to their networks aimed at bring users back frequently. They understand the bell curve of user knowledge, experience and understanding or lack of understanding.
Vying for our attention, and those of our friends, they strategize on partnerships, new technology, content and marketing tactics to create the [...]

The number of blogs on the net now exceeds 100 million and growing. Blogs have become the new media of expression by individuals and institutions throughout the world.
Bloggers like to see increased traffic, comment ratios and links over time. These points of reference suggest that just maybe what one is writing about has relevance to [...]

Then people move into business roles and somehow think human relations take second seat to making money quick……this mentality has breed short term thinking, cost cutting, cover ups and poor quality products and services needing a defense which takes away energy from building relationships, value and pride in what one does and what a business offers.

Business in the industrial era was focused on filling a huge demand for mass produced products with a market awaiting all this “stuff”.
Communications with suppliers, employees and the customer was not a significant element of success. Rather the advertising world was responsible for letting the mass market know “we have a product for you [...]