Posts Tagged ‘search_engine_rankings’

Now is a Great Time to Start Business Blogging

Thursday, August 30th, 2007

It would seem that most businesses these days are still not getting involved in business blogging. Here are some statistics from an article published on eMarketer.com:

Only 5% of UK corporations use blogs on a regular basis
5.8% of Fortune 500 Companies have a public blog
1.5% of Forbes 200 Best Small Companies have a public blog

I [...]

Titles That Do Their Job

Monday, August 13th, 2007

Little things count for a lot, especially in business blogging. Titles can be one of those little things that make the difference between the reader clicking through to your post or ignoring it. The question becomes, how can you create a title that serves both optimization and catches your reader’s attention?
When keeping search engine visibility [...]

Blog Marketing and Guest Blogging

Friday, July 20th, 2007

Blog marketing works on several levels. Keyword optimized content is the foundational level of your marketing efforts and supports the blog promotion campaigns that follow.

After you leverage your search engine rankings, you also want to score high on your reader’s index. It’s referred to as becoming a “thought leader” in your field.
One way of achieving [...]

Blog Site Platforms Provide for Steady Growth

Thursday, June 21st, 2007

Blog site platforms are designed for versatility, providing a flexible yet solid foundation from which to deploy a number of blog marketing campaigns by utilizing a variety of tools, such as RSS publishing, optimized blog content, pod casting and videos. Each one of those tools, individually and in concert, work towards optimizing your site [...]