Jensense is looking for a few more guests for her upcoming Click This!. She’s specifically looking for a few people to discuss the hot topics, like scaping and being banned from YPN or Adsense.
This is an episode that those of you who are affected by the world of online advertising shouldn’t miss.  Here are the [...]

Many publishers choose to monetize their RSS feed by showing ads within the feed.  This is a way for them to monetize their subscribers who only read through RSS and never visit their site.
However, your RSS ad choices are slim.  You can choose to go with Google, Yahoo! or Feedburner, but all of them have [...]

Pheedo just published a study that appears to hold true to previous research.  RSS Ads are simply more effective than traditional site ads. 
CONSUMERS USING RSS READERS ARE more likely to click on ads presented as stand-alone posts than on ads within posts–7.99 percent to 0.85 percent–according to research conducted this fall by RSS company [...]

Feedburner’s CEO was interviewed recently by Nick Wilson at Perfomancing.  He discussed the RSS ads that are largely necessary because readers want to read the entire post within their readers, never visiting the actual blog.
I’ll answer the second part of the question first. I think some of the critics of ads in RSS have made [...]

That old banner ad isn’t working.  Your prospective customers are ad-blind to what they see daily.  Sometimes you have to change things around.
Slate.com is carrying JCPenney ads today, and nothing else.  The entire site is outfitted with the JCPenney ads and the company has created a specific landing page for those ads, partially to [...]