While many expected to see the migration from audio podcasts to video happen very quickly, the increase in vidcasts has not be significant. 
When the first iTunes to support podcasts came out, 1 million downloads in 2 days set a record for the industry.  No such revolution with the video iPod to date.
However, a slower migration [...]

While podcasts offer your user an informative listen that can be enjoyed in a variety of places, Vidcasting makes your message visual and engaging.  But the two RSS rich media options aren’t mutually exclusive.  You don’t have to choose between them.
A successful podcast marketing strategy would be a combination of the two.  A popular entertainment [...]