How often has a customer walked into your office, shook your hand and told you how much he has enjoyed reading your print ads? Or that he makes a point of driving by your billboard everyday? Yes, rhetorical questions, but you get the point. There is absolutely no way you can engage your customers, [...]

Blog marketing for real estate is almost too much fun, too easy. In fact, you can become distracted by all the marketing opportunities that blogs permit the Realtor. As a former realtor I would have killed to have such a communication tool.
Granted, the internet has deprived the Realtor of their exclusive hold on the Multiple [...]

If you are house hunting, you know that, as a buyer, that you are essentially paying the commission. On a sizable property that can be a chunk of change. So if you noticed a Realtor advertising a refund on commissions, you’d certainly pursue investigating it.
When online broker, Redfin, offered a 66% commission refund, [...]