Posts Tagged ‘Promotion’

Charting Your Blog Promotion

Friday, March 7th, 2008

As you will likely read just about anywhere, blog promotion is such an important aspect of having a blog.  Getting your blog out into cyberspace for all potential customers to read and enjoy is a step closer to getting more business.  But once it is out there, how do you know how well it is [...]

Blog Optimization Differs From SEO

Monday, March 3rd, 2008

Optimization is a word you’ll hear a lot, but not all optimization is created equal. Search engine optimization and blog optimization aren’t the same thing. Business blogging may be an integral part of your campaign but your goal for your blog is to grow your reader base. A growing reader base means increased [...]

Is Good Content Enough?

Friday, February 29th, 2008

If you’ve read this blog for awhile, you know that having quality content is an important part of a business blog. Your readers will not only appreciate content that’s interesting and relevant, they will also reward your blog with all-important inbound links to you material.
But does quality content guaranteelinks? Can you be certain that [...]

What Do Your Customers Want To Know?

Friday, February 29th, 2008

The content that you opt to include within your blog must be a perfectly planned, blog marketing strategy.  When a customer first lands at your website, the percentage of them that specifically came to utilize your offered service is small.  Instead, some were linked there from a search engine query based on a keyword you had [...]

Why Search Engines Like Link Building

Thursday, February 28th, 2008

When considering all aspects that will make your blog more visible in search engines, link building should be on the list, if not close to the top.  According to Wikipedia, “Reciprocal linking between websites is an important part of the search engine optimization process because Google uses link popularity algorithms (defined as the number of [...]

Promoting Your Business Blog

Wednesday, February 27th, 2008

Adding a business blog to your site can be an effective way to improve your search engine visibility, but simply having a blog - even a very active one - isn’t enough. Here are a few business blogging strategies to consider.
Business blogging is a planned activity. Personal blogs may leave you with the impression [...]

Universal Search: Getting Your Business Noticed

Wednesday, February 27th, 2008

At the Blended Search Revolution at SMX, Google’s David Bailey spoke on the topic of Google’s Universal Search.  When asked about SEO as it relates to Universal Search, Bailey responded “Well web results are still the primary results at Google and not backup, but Universal complements this listing.”
Bailey divulged a few tips that will help [...]

RSS Feeds Are Here To Stay

Tuesday, February 26th, 2008

Although in the grand scheme of things, RSS feeds are novel additions to the World Wide Web, the fact of the matter is that they are not going anywhere anytime soon, if ever.  They have become a welcome aid to many businesses because they offer a way to get significant information to customers fast.
Remember the [...]

More Site Visitors = More Potential Revenue

Friday, February 22nd, 2008

Detailed blog marketing facts can be found at Daily Blog Tips.
You may have heard the phrase Search Engine Optimization (SEO) from your marketing consultant or from other business owners, but what is it?  You want your weblog and site to have frequent visitors, and SEO-friendly content will help you achieve this.  It will probably be helpful [...]