There’s no way around it: blogging takes time. When it comes to blog marketing, one question that comes up a great deal is authenticity. Can a blog authored by a professional writer achieve the same authenticity as one written by the CEO?
Yes. The perspective of the writer may be different, but that’s true regardless of [...]

Blog Marketing tips? Well, we have lots of them.
We gave you some on Tuesday. Here are a few more that experience has taught us work well for us:
Depending upon the business, complexity, and ad opportunities, blogs vary in size and approach when devising successful blog marketing. You can advertise directly on a blog that appeals [...]

It can often seem like the benefits of blogging (hearing what your customers have to say, tracking industry trends, etc) are really just the realm of the biggest companies who all have millions of customers.
But you may not have millions, or even thousands, of customers, but in the world of blogging, everyone has an equal [...]