Posts Tagged ‘online’

Letterpop.com online email newsletter composer

Monday, February 26th, 2007

I came across a nice email newsletter application that has an entirely online engine called Letterpop.com.
I know you can turn your blog’s RSS feed into an email newsletter using apps like feedblitz.com, but it’s just not the same.
Content in an email newsletter tends to be collated and more selective, as opposed to the content [...]

RSS Feeds

Wednesday, January 31st, 2007

Charlene Li’s Blog - Charlene Li’s Blog
IT Conversations - IT Conversations
Web Ink Now - How innovative marketers use digital information to turn online browsers into buyers.
Business Blogging - Yahoo! News - Search Results for Business Blogging.
Social Media News - The latest news about the social medai.
RSS Marketing - Google News - Search Results for RSS [...]

Blog tag and five things you didn’t know about me

Tuesday, January 16th, 2007

Thanks to my colleague Peter Kim, I’ve been tagged so I have to respond with this post. What’s going on? There’s this viral thing going on called "Blog-Tag" where the blogger writes five things about themselves not widely known, and then "tags" five other people to continue the chain. This online tagging game was recently [...]

Blogging is participating

Wednesday, January 3rd, 2007

Branding has changed. Word of mouth is more powerful than ever before, and more information is being spread more easily via the Internet. 87% of consumers research products online before their purchase - and some of that research falls into the domain of blogs. [BIGresearch’s June 2006 Consumer Intentions and Actions Survey]
The first step of [...]

Keyword Rich Content

Wednesday, September 20th, 2006

Marketers maintaining a company’s online promotion through weblogging, RSS, website management, podcasting, vidcasting, and publications have to remind themselves that while it is important that the content be informative, topic-conscious, and user-friendly, the primary point of these strategies is search engine optimization. This is especially true for a consistent weblog.
Blogging can satisfy the marketing [...]

Obtaining SEO Through Strategic Content Promotion

Tuesday, September 19th, 2006

Every so often marketers that play a role in maintaining a company’s online promotion through weblogging, RSS, website management, podcasting, vidcasting, and publications have to remind themselves that while it is important that the content be informative, topic-conscious, and user-friendly, the primary point of these strategies is search engine optimization, or SEO to the cyberworld. [...]

Marketing to the Non Geek

Monday, July 3rd, 2006

While I think, as well as most online observers, that the Netscape.com change is a good one, gradual change is commonly regarded as a good thing when it comes to changing a longstanding web brand like Netscape.
If you haven’t heard the web design story everyone is buzzing about:
I’ve been tracking the
release of the [...]

Marketing Blog

Wednesday, April 5th, 2006

Entrepreneur.com has a great introductory blog article that you should take a look at.  If you are wondering not only WHY to get into blogging, buy even WHAT a blog really is, this piece should clue you in.
The fact is, blogging is fast becoming an extremely important strategy for any online marketer. An effective blog [...]

Sony’s Still In Marketing Hot Water

Monday, December 12th, 2005

After Sony’s Rootkit debacle, you’d think the company would be fearful of online pressure, but apparently Sony didn’t realize how bad this latest viral campaign for the PSP would become.
In the case of the what Ms. Smith called the viral marketing arm, the company has commissioned local artists in seven cities - New York, Los [...]