I have recently found a great new tool that allows wordpress users to “ping” multiple search engines with updates about their blog/site, called Ping-o-Matic! “Pinging” these services notifies them that there has been an update to the blog that “pinged”. How each service handles the ping is different. Some simply create a list a recently [...]

When it comes time to create a marketing plan, you can use RSS technology to augment the other aspects of your marketing strategy. RSS marketing comes in a variety of guises, each with practical, low-cost solutions to raising online visibility, and reaching more customers. Here are some things that you can do with RSS marketing [...]

People like to buy things from businesses that know what they are doing. Purchasing products and services from an expert is a more comfortable experience than just purchasing from anybody. You can use your business blog to establish yourself as an expert by posting relevant and useful information in the course of your business blogging. [...]

RSS technology makes it possible for you to promote your content on a wide basis. One of the major advantages to RSS delivery is that it gets there — 100 percent of the time. More than 20 percent of commercial email ends up in the junk email folder. Using RSS technology can help you raise [...]