How do I effectively comment on someone’s site?
This is one of the most frequently asked questions I get.  Every company online wants to create buzz about their company.  To do so effectively, you’ll need to pay close attention to the Dos and Don’ts of Effective Commenting.
Purpose
What do you want to get out of commenting?-The satisfaction [...]

Business 2.0 has an article comparing Web 2.0, with the web’s rise and fall of the early 90s.  Some startling revelations from The Return of Monetized Eyeballs.
And with companies like Ford, McDonald’s, and Procter & Gamble
announcing plans to do more Internet advertising, content giants are
eager to buy audiences. In the past year, the New York [...]