Do you just put up a link and a blockquote and consider your blogging job done? Of course, this repurposing of news is excellent for SEO, but if you are also blogging for PR or even because you enjoy it you need to think about post a substantial post.
Sometimes I catch myself finding anything [...]

This week’s sale of blogging.org has gotten me to thinking that similar domains for sale signify a significant increase in the market’s interest in blogging. 
If you are just getting started blogging you are part of a growing trend amongst businesses.  More businesses are blogging than ever before.
Blogging gives you SEO visibility and offers you [...]

Sure you have, we all do.  That’s a common post topic on other blogs, so it must be a common occurrence.
As a Blogsite owner, you have internal RSS feeds that can help.  Your intelligence channels are configured to act as your own private clipping service. 
Moreover, these private channels may include information you don’t necessarily [...]

Rocketboom, one of the most successful video podcasts put their advertising up for auction on Ebay, and the much-hyped auction ends today.
As of today, the highest bid has been $15K, but that is below the undisclosed minimum bid. This is the first podcast advertising auction, that I’ve heard of on Ebay.
While $15K sounds like [...]

Memes are great helps in judging the effect a story has on the blogosphere. Some index all content that it sees, some only index a finite listing, and some do a combination of the two.
An early adopter of Memes, Richard MacManus of The Read/Write Web, has put together a comprehensive listing that’s [...]

With juicy rumors out there like Apple to Buy Palm and Atom to Buy RSS, it’s only a matter of time until your company makes the blogosphere headlines.
To stay current on these happenings, you can easily subscribe to the search feed on your company’s name.

Go to Google (or Yahoo! News) and do a [...]

Don’t forget to place your online PR and offline PR strategy on the same track.  It’s silly to target two different markets and spend two different budgets, when the two can easily coexist.
For instance:

When you make a splash offline, put the great news on your blog.

Syndicate your own press releasesPut your press releases on an [...]

FYI, if you or your company is well-known enough to merit a wiki entry, you’d be wise to remember that your edits are public knowledge, traceable by your IP address.
The staff of U.S. Rep Marty Meehan wiped out references to his broken term-limits pledge as well as information about his huge campaign war chest in [...]

When addressing a complaint, abide by the three PR rules, as they apply to the blogosphere:

Be QuickMake sure to subscribe to a feed (from news.yahoo.com or news.google.com) on your company’s name.  Respond immediately to complaints.
Be FrankBe honest.  Don’t sugarcoat your words.  If you screwed up, admit it.  But, don’t be afraid to ask the poster [...]