Blogging is an essential component of a new marketing strategy, but how do you let the world know about your blog? If your blog is part of your Web site, some readers may find your blog by looking at your Web site. That’s one way to generate traffic, but a more effective way to promote [...]
I’ve started my Christmas shopping online and it is my goal not to step inside a single brick and mortar store this holiday season. I imagine that there are millions of consumers who are going to go the same route. Are we going to find your e-commerce site or are we going to find your [...]
Warning: this is a rant - a rant to small retailers.
It’s called blog marketing people! It’s called search engine optimization! It’s called optimizing for local search!If you small retailers practiced it, finding you would not be akin to finding a needle in a haystack.
Missing in Local Search
I’m looking for unique baby gifts. I have a [...]
YouTube has announced that it is going to reward its users for choosing to host videos with them by enabling a revenue share system.
Chad Hurley, co-founder of YouTube, said Saturday that the wildly successful site will start sharing revenue with its millions of users.
Hurley, who along with the site’s co-founders sold YouTube to Google [...]
Happy New Year! Although just barely two weeks into it, it already feels….well, not quite old but more like "broken in".
Before you read too much further, don’t think that "new adventures"
means that I’m leaving either Forrester or this blog. I’m thoroughly
enjoying both but I’m going to be up to something new this year as well.
I’m [...]
Friday, rumors contend that the AOL/Google deal was still very much, an unsure thing. In fact, some sites suggest the decision, at the AOL offices in NY, was made while AOL folks shuffled between Steve Balmer (Microsoft) and Sergey Brin (Google) in offices separated by only a few walls.
Whatever the case, one thing is [...]
Consider 2005 the Industrial Revolution of blogging. From large companies to small businesses, most everyone is either preparing actively to blog or are already blogging. In fact, I personally know hundreds of professional bloggers who make a good income blogging for others.
In this emerging marketplace, there are two ways a blogger can make money blogging. [...]