Just want to touch on two recently posted topics; web analytics and social media marketing.

Microsoft to Introduce New Web Analytics Tool
We posted on the importance of using your Google analytics, or a comparable tool, to determine the effectiveness of your various blog marketing campaigns and to determine the strength of your search engine visibility. We [...]

Business blogging, podcasting, social media marketing, videocasts are only some of the tools available for both the budget conscious entrepreneur or the corporate giant. Your future marketing campaigns will likely involve a mixture of all of these, often in combination with offline media.
Marketing Across Media Channels
Shani Reardon at Mediapost.com counsels…
“..Looking at the big picture,…implementing [...]