Posts Tagged ‘marketing_strategy’

Blog Training Holistically

Tuesday, July 17th, 2007

Blog training touches only peripherally on aesthetics, that usually being the domain of your web designer. But, that being said, your approach to site design needs to be more holistic in approach, a thorough evaluation of every element that appears on your home page or landing page - and that includes the often [...]

Blog Marketing

Tuesday, May 22nd, 2007

Blog Marketing tips? Well, we have lots of them.
Here are a few that experience has taught us work well for us:

Thoroughly research and collect market intelligence. Keep an eye on the public buzz in order to discern the key differences between your brand and those of your rivals. People tend to discuss products in general [...]

If You Put Out the Welcome Mat, You’d Best be Prepared

Friday, March 30th, 2007

First impressions are critical in personal relationships and in first business encounters. You’ll forego touring an open house if the curb appeal is lacking. If your first visit to a store is an exercise in frustration, you are likely not to return even if they are offering an attractive sale.
You don’t get very long to [...]

Proactive Blog Marketing Strategy

Wednesday, March 28th, 2007

If you decide to accept the risks inherent in a given project, the assumption is that those risks have been addressed with a plan should they ever materialize as jeopardy or loss.
A corporation’s reluctance to pursue a blog marketing strategy derives from a valid concern over viable damage control should an unhappy employee [...]