Little things count for a lot, especially in business blogging. Titles can be one of those little things that make the difference between the reader clicking through to your post or ignoring it. The question becomes, how can you create a title that serves both optimization and catches your reader’s attention?
When keeping search engine visibility [...]

Mommycast.com, a recent “Official Honoree” of the Webby Awards, employs a blog that is 100% podcasting. Webby award notwithstanding, is that a mistake? I pause to wonder how many “mommies” have Ipods. How many potential readers and potential customers are lost when they realize that,save for podcast summaries,there is no written content?
It is important to [...]

First impressions are critical in personal relationships and in first business encounters. You’ll forego touring an open house if the curb appeal is lacking. If your first visit to a store is an exercise in frustration, you are likely not to return even if they are offering an attractive sale.
You don’t get very long to [...]