Two of the premier RSS marketing companies, Pheedo and SimpleFeed, announced that they are combining their products in a strategic partnership. Adotas reports on how the companies will combine their RSS technology to offer customers a wide range of RSS marketing tools:
Yoday at the OMMA conference in New York, RSS marketing companies Pheedo and SimpleFeed [...]

Coremetrics 2007 is the latest release by Coremetrics for online marketing tools. This new version offers advanced tools that work with a variety of Internet marketing tools to evaluate elements such as blogging and RSS technology, podcast marketing, and other online tools in order to help businesses manage their online marketing campaigns. Yahoo Business reports:
"With [...]

Learning how to use all the new online marketing technology can be daunting. However, Capture the Conversation is a new Web site devoted to teaching the basics of the latest Internet marketing tools. Teaching about blogging and RSS technology, as well as social tagging and bookmarking and blog search engines are the goals of this [...]

When it comes to generating high-quality leads, podcast marketing is up there with the more effective marketing tools. And podcast marketing is not just about any leads; the leads are rated as "high quality" in a survey of business technology marketing executives. Blogs are also rated quite highly, even higher than podcasts.  Marketing Vox reports:
Some [...]