Posts Tagged ‘keyword_phrases’

Blog Optimization Keys in on Customer Language

Thursday, July 5th, 2007

Blog optimization requires that you learn the language that your customer is using when seeking you out. After you have developed a “lexicon” of keywords and keyword phrases that are representative of you customers’ “lingo”, you have opened the door to the power of “pull” advertising. Your optimized site will pull your customer towards you, [...]

Blog Marketing Research Tools

Friday, May 25th, 2007

Blog marketing starts with research. Blog marketing strategies seek to say what no one else is saying. It is the development of content that distinguishes your brand in clear-cut contrast to your competition. Content starts with research and there is where some companies tend to stumble. Who on staff can do it? Keep it in-house [...]

Search Engine Visibility

Wednesday, May 16th, 2007

Search Engine Visibility involves a number of methods and techniques that will go towards positioning your site for top search engine results. Optimization techniques are employed both on site and off site.
Off site optimization activities include link exchanges, web rings, blog carnivals, etc. - all geared towards producing relevant and authoritative inbound links. This post [...]

Blog Site Services

Monday, May 7th, 2007

Blog site services begin with research. Research forms the foundational building stone in the construction of blog site platforms and dictates content development and search engine marketing strategies. Research will reveal the language that your customer is inputting into search engines when seeking out your service or product.
That language becomes vital to the development [...]