One of the best things about RSS technology, from a corporate communications standpoint, is how easy it is to distribute information over RSS feeds. You can integrate RSS technology into your corporate communications simply by having all of your employees subscribe to the company RSS feed. Then, whenever an important message is sent, or a [...]

Internal blogs are all the rage, but to use them effectively you’ll need guidelines.  Your guidelines should be designed to prevent chatter but to encourage frequent use.
In order to define the thin line between the two, effective internal blogging guidelines should be drafted. 

Use a team made up of members of several diverse departments.
Make the [...]

Sometimes the divide between the corporate office and the employees is thousands of miles apart.  And, sometimes that divide is not merely literal.
Of course, add language barriers and communications hurdles (VoIP, IM, etc.) and this necessary communication can destroy your business.
One of the easiest and most effective methods for preventing the potential communications disastor is [...]

How do you remember who you told to finish the last detail of a project?
Who’s the contact person for your oldest account?
Do you hate it when people pass the buck and you can’t determine who’s in charge of completion?

If so, you need a way to archive your messaging.  But how?
An internal blog, specifically for messaging, [...]

If you’re a respected CEO, Executive or other ‘higher-up’ you may think you don’t have time to blog.  Here’s a common comment on blogging avoidance:
4. I don’t have the time.There
are currently 364 unanswered emails in my inbox.  I have 14 phone calls
to return.  Six meetings a day.  I’m currently sitting on the redeye
flying back from SFO [...]

Of course it is!  I bring this up to help you understand the blogosphere a little better.
Look around your office… 

See that guy that’s got a crowd gathered around him?  He’s your A-list blogger.  He’s an influencer.  Use him to grow your internal blog.
Notice those people standing around the water cooler gossiping?  They’re going to [...]

We talk a great deal about internal blogs, but external corporate blogs are effective in driving home business strategy and spreading passion.
Executive blogging is often concerned with external relations. However, one of the primary roles of corporate executives is to manage and direct organisational members in their work. With the changing environments of most corporations, [...]

Adding something that encourages a response really adds to the blogging
“conversation” that you are attempting to spark in your corporation.

Try a poll like the one I’m using here. Be sure to choose &quotPlace in your site&quot when setting up the poll, but deselect the checkmark next to &quotPoll will appear in dPolls site as [...]

If you truly want to have your internal blog read, you can’t simply set
it up and assume your employees will gravitate towards it. A strategy
must be undertaken to make it a daily must-read. Continued from Part One.
Make the content vital to survival:

Update it often with helpful informationKeep it current for maximum use.  There’s [...]

If you truly want to have your
internal blog read, you can’t simply set it up and assume your
employees will gravitate towards it. A strategy must be undertaken to
make it a daily must-read. Continued from Part One.
As in high school, whatever the popular people do, the masses will follow.  Ask a few influencers to take charge [...]