While I am writing this, there are nearly 500 Diggs on this topic. That’s how big this is. Google updated their Adsense policy this week, removing the section that said competing contextually-targeted ads were not allowed on the same page as Google ads.
Jennifer Slegg of Jensense.com confirmed with the senior product manager on the [...]

Click fraud is almost completely out of control.  Businesses hate to advertise on Google but they feel they must or risk losing their place in the space if they don’t.
Mark Cuban has a great piece on the ginormous fraud within the space and it reads like it is written by someone who has been a [...]

Yahoo! Publisher Network has recently made the news for killing some publisher accounts that utilized MySpace to show their ads.  This was an attractive strategy as YPN’s clicks are often 2 or 3 times as hefty as AdSense ads. 
However, because AdSense seems more relevant, it still seems to be more effective on a traditional [...]

In a NYTimes article over the weekend, a surprising comment, not really the focus of the story, is becoming the story for the blogosphere.
Google.com and the company’s foreign search sites contribute more to Google’s bottom line than AdSense, because for every dollar the company brings in through AdSense and other places that distribute its ads, [...]