Posts Tagged ‘e-commerce’

Rogue Blog Comments

Monday, April 28th, 2008

I’ve written about the importance of comments when it comes to blogging. As a blogger, you’ll be known by the comments you leave and receive. Comments, after all, are a great way to get important user feedback from your readership. Unfortunately, rogue blog comments on a blog can also be a source of frustration for [...]

Charting Your Blog Promotion

Friday, March 7th, 2008

As you will likely read just about anywhere, blog promotion is such an important aspect of having a blog.  Getting your blog out into cyberspace for all potential customers to read and enjoy is a step closer to getting more business.  But once it is out there, how do you know how well it is [...]

Blog Marketing for The Holidays: Is Your Site Ready for the Crowds?

Tuesday, October 23rd, 2007

I’ve started my Christmas shopping online and it is my goal not to step inside a single brick and mortar store this holiday season. I imagine that there are millions of consumers who are going to go the same route. Are we going to find your e-commerce site or are we going to find your [...]

Mobile Web and Search Engine Visibility

Tuesday, September 4th, 2007

A local skate board retailer is interested in how search engine visibility and optimization will cross over to mobile web. What modifications will he need to make to his blog and site? He is wise to express interest given that his users are heavy mobile users.
Though this area of SEO is evolving, there [...]

Business Blogging and Widgets

Tuesday, August 7th, 2007

Just as RSS marketing serves to syndicate your content, so do widgets. Google calls them gadgets, some folks call them badges. You likely have a few on your desktop that keep you advised of weather or flight cancellations. Besides being a bit addictive, they serve a very practical purpose for business blogging and e-commerce.
“Widgets are [...]

Business Blogging and Establishing Trust

Thursday, July 12th, 2007

Business blogging success can go a long way towards establishing confidence in your brand.Imagine having a sales person at your front door greeting every customer with proof that they will not get ‘mugged’ while shopping with you. Now imagine having staff assigned to roam your store continuously, reassuring your customers that their shopping experience [...]