Posts Tagged ‘Corporate-Communications’

Successful Crisis Blogging

Monday, December 19th, 2005

Blogging is a communications tool. And, like all communications tools, it naturally takes a hit when a company hits "crisis mode".
Whether you’ve hit a snag with a supplier or your building has burned to the ground, the tendency when things go south (ie: anywhere from "wrong" to "oh my God we’re going to die" kind [...]

Engage Your Team

Friday, December 16th, 2005

When you redesign a homepage, you know you will miss some bugs, it’s bound to happen.  However, using internal messaging, you make usability a top concern.
When searching online this morning, I came across this story from thisisbroken.com:
I bring you this website submission form:
http://www.insurancehotline.com/scripts/insquote.pl?instype=rosalind_stoYes, a completely empty form.
The piece du resistance: you can successfully submit this [...]

Sony Needs A Good Blogger

Monday, November 21st, 2005

For the last few years anyone in the tech industry could tell you who the ‘evil empire’ was and why it was known as such.  However, after a hugely successfull blog adoption campaign, utilizing over 1500 bloggers within the company, Microsoft has almost completely overcome the unwanted moniker.
Into this world that has lost an evil [...]

Using RSS to Communicate with Your Employees

Tuesday, June 14th, 2005

Your employees are most definitely one of your key target audiences.

You need to motivate them.
You need to provide them with specific information pertaining to their work.
You need to educate them.
You need to integrate them in to the company and make them feel part of the community.
You need to build their [...]

Corporate RSS Communications :: Overview

Friday, June 3rd, 2005

Imagine being able to deploy a simultaneous live update to every cell phone of each salesperson in the field.
What if you could not just ensure, but measure, 100% content delivery in the same format, to each employee receiving the message?
A growing number of corporations are utilizing the capabilities of RSS for this purpose.
Can email [...]