Posts Tagged ‘buzz’

Marketing to the Non Geek

Monday, July 3rd, 2006

While I think, as well as most online observers, that the Netscape.com change is a good one, gradual change is commonly regarded as a good thing when it comes to changing a longstanding web brand like Netscape.
If you haven’t heard the web design story everyone is buzzing about:
I’ve been tracking the
release of the [...]

Innovative Launch Strategy

Friday, December 9th, 2005

A new site, started by Chris Nolan, Kweschuns & Answers, is beginning in stealth mode, much like Sphere and other startups that aren’t quite ready. 
While not really giving information out to the public, this landing page, that takes an email address, offers the company buzz, while not really divulging secrets.
It’s a great way to [...]