Posts Tagged ‘business-rss’

Analyzing Your Sites Traffic

Monday, July 10th, 2006

One of the most painless ways to increase your site traffic is to analyze your visitors and see where most of them originate.  You can take that information and use it to:
Identify a demographicIn order to please your readers you need to know who they are.  Identifying your key traffic points is crucial in understanding [...]

Developing Your Corporate Blogging Voice

Wednesday, July 5th, 2006

Deciding if you want to hear back from your readers really depends upon the purpose of your blog.  Do you want your blog to be a place your employees come to when they have a problem with a work issue?  No, I don’t mean a grievance, but an actual dilemma that requires teamwork to solve.  [...]

Blog Consulting

Monday, June 12th, 2006

After defining your purpose in blogging, an appointment with a blog consultant might be in order.  To locate a blog consultant, just find a business blog that you respect and ask the blogger for a recommendation.
Often, you’ll find that the business blogger does some consulting on the side and may be willing to give you [...]

Corporate Press Releases

Friday, June 9th, 2006

Using RSS to deliver your press releases is becoming more common.  Companies are beginning to see just how efficient RSS can be for delivering rapidly changing pages to a subscriber.
Press Releases are a necessary evil and RSS makes them feel a little less like spam.  Although, as someone who gets them often, making them newsworthy [...]

Hi Tech News For Your Affiliate Feed

Monday, June 5th, 2006

A growing trend among the larger retailers is to use XML/RSS to deliver
sales and news to their affiliates. There are many that are using feeds
to deliver sales to their affiliates for use on the affiliate site,
designed for consumer consumption.
Because to the constantly updating content, these affiliates are seeing an increase in sales and in interest [...]

Marketing with Blogs

Wednesday, May 31st, 2006

Jeremiah pointed me to the YourTeriyaki site for Kikkoman soy sauce and their blog. My thoughts on their venture into blogging:
On their website:I like the landing page (clean and simple) but I don’t like that when you enter you get a new window. Now I have to go back and close the tab/window [...]

Spam Filters Fail

Monday, May 29th, 2006

Last week I had an email get stopped by a spam filter.   I’m sure you have the same problem often.  However, because it doesn’t let you know when an email is caught by a spam filter, you have no idea whether or not your email has been received by the recipient.
If you are merely [...]

Good Keyword Weight

Wednesday, May 17th, 2006

While content is, indeed, king as far as blogging goes, it’s important to ensure you are using ‘key’ words when blogging.  Not only should those keywords be used in your text and title, they should be used often in your html tags.  Search engine creators design their algorithms to weight these tags heavily, as they [...]

RSS Promotion

Monday, May 8th, 2006

Christopher Salazar has 5 reasons why Corporations *should* embrace blogs. He says:
Informal Blogs create "trust"

Customers want to feel safe with companies
Establishing trust enhances relationships
Relationships will bring business

Take a look at his 4 other reasons Corporations Need Blogs.  Particularly I agree with #4.