Time yourself - how long will you give me to capture your attention with this blog?  5 seconds?  1 Minute?  Most likely, I have about 10 seconds to either interest you or watch you leave my website.  As a busines blogger, you can greatly impact key website metrics like “time on site” and “average page [...]

Since the Stone Creek Coffee interview, I’ve been hoping to see another blogger interview by Easton.
He’s got a good idea of how to ask the right questions, like this one:
Easton: Why did Earthlink decide to create the Earthling blog?
Dave: They wanted to expand what they had started with the Protection Blog, both in [...]