Posts Tagged ‘Business’

Where In The “Heap” Are You?

Thursday, July 17th, 2008

Bloggers like traffic, readers, followers, comments and being quoted by others. People like to be followed on Twitter, Friendfeed, Social Median and the host of other “social media” conduits appearing in the space. All of this related activity helps individuals and companies “rise to the top of the heap” which becomes an important [...]

Where In The “Heap” Are You?

Thursday, July 17th, 2008

Bloggers like traffic, readers, followers, comments and being quoted by others.  People like to be followed on Twitter, Friendfeed, Social Median and the host of other “social media” conduits appearing in the space.  All of this related activity helps individuals and companies “rise to the top of the heap” which becomes an important position in [...]

How Ridiculous Is This?

Tuesday, July 15th, 2008

The word ridiculous means literally, laughable, from rid?re to laugh, arousing or deserving ridicule : absurd, preposterous.
Everyday we watch the news and announcement of developments surrounding the social web. Some of what we see is ground breaking progress while other stories seem absolutely ridiculous.
Subsequently we’ve decided to write a periodic [...]

Business Blogging And The Long Tail

Friday, May 30th, 2008

Wired editor Chris Anderson coined the term “the long tail” in his 2004 book of the same name. Anderson hit upon one of the best reasons you should be publishing a business blog: the long tail. In the book, Anderson talks about the way information is sought on the Internet. The “long tail” refers to [...]

Are You Ready For Microblogging?

Friday, April 25th, 2008

Although many people are now turning to blogs for information and opinions, blogging has been around for about ten years. If you blog, you know that one of the benefits of blogging is the RSS feed that alerts your readers to a new post. Depending upon your niche, you and your readers may benefit from [...]

Using Web 2.0 To Collect Consumer Feedback

Thursday, April 24th, 2008

Earlier this month, Starbucks launched a new Web site. Launching a business Web site is nothing new, but this Starbucks site was established to capture consumer feedback and ideas about how the company should modify itself to perk up its US coffee sales. The comments have rolled in by the hundreds to the MyStarbucksIdea.com.
The site [...]

The Power Of Blogging As A Marketing Technique

Monday, April 21st, 2008

Blogging has been around for a decade or more and businesses are beginning to see the value of blogging as a marketing technique. In the Internet age, businesses are now beginning to see the value in blogging and working with bloggers to promote products. Many consumers turn to blogs when seeking out information and product [...]

Growing Your Business In A Slow Economy

Wednesday, April 16th, 2008

You may have just started a business or you may have been in business for a long time. Either way, in today’s economy, you’re looking for effective strategies for growing your business. It’s no secret that growth will help your business thrive, but that’s much easier said than done in a lagging economy – especially [...]

Quality v Quantity: Blog Writing For Beginners

Friday, April 11th, 2008

Ok, so you’re sold on the value of writing a blog for your business, but you don’t know the first thing about blog writing. Fair enough. If you’re observant, you can pick up many good tactics as you develop your blogging skills. Pay attention to what other bloggers are doing, and blog writing will become [...]