Posts Tagged ‘Blog Training’

Blog Training with Posterous

Tuesday, September 30th, 2008

Blog Training with Posterous is a great way to get used to blogging on a regular basis. Posterous is a quick and easy way to create short posts via email. No sign up, no profile to create, just an email account where you send your posts.
Here’s the home screen…you will notice at the top [...]

Faculte Helps You Create Multimedia Broadcasts

Friday, September 26th, 2008

Blog Training can be challenging because much of it is visual. In fact, there are many kinds of trainings that have a highly visible component, but also need a variety of platforms to carry the message.
Recently, a new social media tool arrived on the scene. Faculte is a great site that allows the user to [...]

Add this to your Blog marketing

Monday, August 11th, 2008

Think you’ve posted your blog to every blog network there is, but you want to boost traffic?  Diversify your networks and add podcasts, youtube, and social networks.  Adding podcasts to your blog can open you up to a significant network, leading to new traffic, readership, subscriptions and leads.  Want to diversify further - add video [...]

Are you marketing your blog?

Wednesday, August 6th, 2008

With all the buzz about social media marketing, it’s often easy to overlook what social media has had the biggest impact on yet (other than teenagers looking for new ways to communicate with one another) - blogging and bloggers. Ask any professional blogger the best way to market your blog for free and you’ll [...]

Design matters.

Monday, August 4th, 2008

With business blogs it’s easy to think the blog will look the same as your existing site and you don’t need to worry about design.  Unfortunately, I see sites everyday that just don’t realize they are chasing away readers, or at least diminishing their credibility with a poorly designed blog (unfortunately they are often the same companies [...]

Why Business Fails at Social Stuff: Part 3

Monday, July 28th, 2008

We were recently meeting with one of the top executives of a Fortune 500 company and discussing the power and dynamics of social networks.
The issue being discussed was whether creating a “social network for customer feedback” was a good or bad thing for the organization. One of the executives commented “I’d hate to empower our [...]

What Should Be Measured?

Thursday, July 24th, 2008

Your business receives and sends messages daily, hourly and likely every minute of the day. The messages come from a host of intended and unintended communications. Whether it is an advertisement, marketing piece or conversations with salespeople, customer service, technicians or suppliers all are conversing with entire markets, the message is getting out. Ever wonder [...]

How Long Can You Pretend?

Thursday, July 24th, 2008

Brands are hiring people to lead their “social initiatives“. Armed with some perceived power afforded by the new position these individuals charge forward with initiatives to help the brands become more social and responsive to customers.
They engage in Twitter, get their brands positioned with a blog, gain presence in “communities” and try to position [...]

Making Social Media Simple

Wednesday, July 23rd, 2008

Social Media, blogging, social video, networking etc. can be confusing for those just entering the space. Added to this confusion is the daily releases of new technology, new sites, new bells and whistle and the ongoing onslaught of business jumping into the space. Many individuals and organizations react to the hype and jump in unprepared, [...]