There is a huge difference between valuable, successful blogs - and all the rest. Good blogging requires creativity, discipline, and the ability to be interesting with just a few hundred words. Sometimes you get luck and hire someone who can do all of this for your business blog and you’re off to the [...]

One of the most painless ways to increase your site traffic is to analyze your visitors and see where most of them originate.  You can take that information and use it to:
Identify a demographicIn order to please your readers you need to know who they are.  Identifying your key traffic points is crucial in understanding [...]

One thing that we all want is to build an audience around our blog. However, often the dream is elusive and we are unable to determine where we went wrong.
Some places to look if your audience just won’t grow:
1. ContentIs your content necessary to their survival?  Is is relevant?  Focused?  Written well? 
2.  AestheticsIs your [...]

Using a heat map to locate the ‘hot’ spots on your site can be helpful in determining your site navigation and design.  But, you might be thinking that because your site doesn’t rely on advertising for monetization you don’t need to know where the hot spots on your site lie.
However, remember that even blogs that [...]

Knowing where your traffic originates is key to understanding their behavior so that you can write to reach them and hold their interest.
One of the most useful features of a Blogsite is the Google traffic report.  Within the Usage Statistics, the Google traffic breakdown is a vital part of understanding your metrics.
More than merely your [...]

One of the best ways to drive more traffic your way is to join a Yahoo! or Google group.  I’ve been an active member of the Yahoo! LinkedIN bloggers, Yahoo! Podcasters and Yahoo! Video Bloggers for months now, and recently was asked to join in the LinkedIN Bloggers as a moderator.  For a group that [...]

Designer Mike Davidson will be thrilled when he sees his technical stats this week.  He wrote a fascinating article about CSS usage in 2003 that centered on how ESPN saved 2 Terabytes of bandwidth PER DAY when they switched to a CSS layout.   
Now, normally the fact that he made it to the homepage of [...]

While all blogs are different, due to subject matter, writing quality and writing quantity, typically you won’t see a huge surge in traffic, until your blog begins performing well in the search engines. 
There is no ‘typical’ case study to see, but you can get an idea of one blog’s story by seeing the results [...]

This article is the fourth installment of a 6 part series.
Be consistent in your posting.  You have no idea who is reading your blogs or why, and you have to be completely professional and intentional in your posting. 
1. Post at the same time every dayYou are seen as a professional when you maintain the same routine every [...]