Well I swear to branch away from twitter and google posts but both have been hot in the news lately.
Today twitter did something that made quite a few people unhappy if you check out #6 on my post Using twitter for business you’ll see that you could put a link in your bio [...]

After a small dip, twitter has had a resurgence. We get a lot of questions asking How do I use twitter for business? So we decided to write a little post about it.
Here are 7 ways to utilize

1. Reputation management
Perform your search at search.twitter.com and then subscribe to the rss feed. This will alert [...]

Think you’ve posted your blog to every blog network there is, but you want to boost traffic?  Diversify your networks and add podcasts, youtube, and social networks.  Adding podcasts to your blog can open you up to a significant network, leading to new traffic, readership, subscriptions and leads.  Want to diversify further - add video [...]

In case it wasn’t apparent from previous posts, Twitter is my favorite social network. Of all social media sites, Facebook and Linkedin included, I would much prefer Twitter and use it far more. Not only has Twitter been one of the more enjoyable of the web 2.0 technologies, it’s spawned some amazingly helpful [...]

With all the buzz about social media marketing, it’s often easy to overlook what social media has had the biggest impact on yet (other than teenagers looking for new ways to communicate with one another) - blogging and bloggers. Ask any professional blogger the best way to market your blog for free and you’ll [...]

Linkedin recently released an update to their “user agreement” which expands their authority to “control” how people and businesses can use their network. The newly revised “user agreement” basically states that Linkedin has at their discretion the authority to deem if a users behavior and/or use of “their” network is considered inappropriate then they [...]

Brand equity refers to the marketing effects or outcomes that accrue to a product with its brand name.. And, at the root of these marketing effects is consumers’ knowledge. In other words, consumers’ knowledge about a brand makes consumers respond differently to the marketing of the brand.
Who Controls Brand Equity?
In Web 1.0 days brand [...]

Businesses will again chase the promise of gains in practices using all this social stuff as the new method. However they will likely fail miserably if they don’t change how they relate to the people first. The Warning Label says: Don’t install this technology unless you can relate to people. Get it?

The popularity of a web site is measured by traffic. The popularity of a product is measured by sales, traffic from consumers.In a world of information overload we rely on search engines to help us find what we’re looking for whether it be information, products, services and now people.
Popularity is also an influence of conversational [...]

The behavior of the markets is the new standard which continually shapes the markets behavior. Your behavior in communities and how you relate to others shapes your relations. As Kevin Kelly said: “a successful standard tends to remain forever”. And businesses dare ask, How long this “social stuff” will last? Go figure.