Blog marketing can feel elusive or difficult to define. Sometimes, it is hard to understand how to market in such a large space as the Internet.
Blog comments can be a great first step to building your marketing platform. It seems like such a simple thing, but can develop into increased traffic and great social media [...]

A good way to get your name out there along with links back to your site is to read similar blogs and leave comments on them. However, when doing this, you should take a few things into consideration out of respect for your potential clients, the owner of the blog you’re posting on and [...]

Simplicity.
“Think simple” as my old master used to say - meaning reduce the whole of its parts into the simplest terms, getting back to first principles” Frank Lloyd Wright
The simple answer regarding the corporate world’s concerns about the possibility of nasty remarks appearing on their blogs about their product or service is that those remarks [...]

Comment Etiquette demands you:
Respond to almost every commentBuild relationships quickly and effectively.  This is probably the most important non-blogging blog job that a blog manager has.
Respond deeplyDon’t just say ‘me too’ or ‘yep’ when responding.  Show the commentor that you read and either agree or disagree with the comment.  If you’re going to take a [...]

You’d think the best way to encourage comments would be to ask for them, but in fact, that’s not the case.  If you are not already getting a healthy amount of comments, a request for feedback that is not immediately answered just draws attention to your lack of commenting.  It makes your blog appear empty [...]

You can’t set up a blog and expect people to gravitate towards it, unless you’re a celebrity.  To help people find your blog, you need to make the rounds on some great blogs, taking time to leave insightful comments along the way.  Comments are powerful online.
However, commenting is powerful AND dangerous:
There comes a time in [...]

Getting an online voice requires opening your company and yourself to criticism and negative comments. The Washington Post said, "Enough!" today to their own blog commentors by pulling the plug on all comments, site-wide.
Like so much this month, the development goes back to Jack Abramoff, the former lobbyist who pleaded guilty to conspiracy [...]

One of the easiest ways to promote your content is to join the blogging conversations going on in the blogosphere via your own blog. No matter how narrow your niche market, you’re not alone. Just as primary producers form cooperatives to effect volume and target bigger markets, you can join other bloggers to promote your [...]