A financial advisor and new business blogger that I worked with objected during blog training that he really hasn’t the time to go traipsing around the internet leaving comments on blogs. I asked him how many networking events he attends regularly. A glance at his calender indicated that those activities comprised a far greater bulk [...]

A new study suggests B2B marketing  in trade publications is highly effective.  And, while this is exciting for most of us who market in B2B publications, what interested me the most, of course, was the level of success from B2B web material.
Here, 49 percent of respondents said a Web
site caused them to make or recommend [...]