As companies and marketers clamor for the newest 2.0 marketing idea, I’m surprised by how many seem to be forgetting the tool that started it all - blogging. Blog marketing has proven effective (when done right) and should not be forgotten as the foundation of your 2.0 strategy. This should be obvious, but [...]

Blog promotion is an especially flexible marketing tool. How many times have you wished that you could change 5 seconds of that 30 sec spot that you sunk a fortune into on TV?
Blog Marketing Flexibility

That is one of the excellent attributes of blog marketing and the use of XML/RSS. The freedom to change your [...]