Many people are making predictions for the coming year and general consensus is that this will be the year that RSS becomes widely adopted.
USA Today’s Kevin Maney asked people throughout the tech industry for predictions. His summary of those predictions includes:
RSS will become the biggest thing since …The Web browser? Beanie Babies? [...]

Jon Udell, lead analyst and blogger in chief at the Infoworld Test Center, has written a column about the powerful scalability of XML, the technical foundation of RSS. He believes that XML based communication will ultimately create more scalable, more easily categorized and more accurately searchable databases than database-centric systems that enterprises traditionally associate [...]

Blogging and RSS go hand in hand, but adoption of simpler web publishing (blogs) is definitely ahead of adoption of subscription and syndication (RSS).
Companies who utilize both technologies together are taking key steps towards having the most sophisticated and effective presence available on the web.
Fortunately, the editors of Destination CRM: From the Editors of CRM [...]