So, have you checked your referral stats, gone into Feedburner, and been surprised at how many Google subscribers you have?

You may be nodding or not. It seems to be varying according to niche, but one thing is clearly apparent: for business-related blogs, Google is dominating.

Small Business Trends is reporting that 72% of subscribers, over 11,000 subscribers, are now listed for Google. Not only did that change the dynamics of the list, but more than tripled the subscriber information being reported.

Some information to glean from this new trend: we are now armed with more information about who our readers are and what they read, and we now know the importance Google will play in the future of RSS.

Tags: blog-readers, business-blogging, Google, google-reader, RSS, RSS-Communications, RSS-readers

This entry was posted on Monday, February 19th, 2007 at 4:15 pm and is filed under Corporate RSS Communications. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.