Though RSS Feeds are an amazing technology, enabling customers to receive up-to-date news from various resources in real time fashion, they can all be, well, pretty overwhelming.  Subscribing to feeds can be somewhat of an addiction.  The little orange button is nothing less than a quick invitation to begin receiving daily (and often multiple times daily) updates to their favorite websites.  Next thing you know, you have more posts than you have hours in the day to peruse them.

There are ways to filter your feeds so as not to overwhelm, while still receiving exactly the subject matter that you wish to.  This gives you the opportunity to have, at your fingertips, all the news on your industry that you need to then reinvest back into your own business blogs for your customers, and potential customers, viewing.

Some variations of feed filters, like Feedhub, have humanlike capabilities in that they begin to offer post suggestions through the behaviors they have learned from your feed use.  The usual trend, however, is when feeds allow the user to filter by using keywords that define what types of content that person wants to receive.  An example of this type of feed filter is Feed Sifter.  You can either sort out your specifications using a single keyword, or you can type in a key phrase.

Using RSS is almost imperative in today’s business blogging world.  It never fails to amaze me to go to a blog and scroll up and down the screen to find something that allows me syndicate the content to my email program, only to be sorely disappointed when no option is available.