Blog optimization, in some critics’ minds, is a downright nefarious concept. If you are in the process of researching the possibilities of blog marketing in your advertising scheme, you are bound to run into that attitude complete with assertions that those who promote SEO are akin to snake salesmen.
Oh my!

The blogger linked below deftly responds to that inaccurate characterization with brevity and wit. His response rather handily sums up the reason that SEO optimization works hand in hand with content to achieve prominence in searches, increased traffic and audience/reader growth.

“You have 2 options: 1) Good content without promotion or 2) Good content with promotion. #2 wins every single time. As long as there is a profit motive for good content, there is a profit motive for promoting it. SEO is one tool”.”
(source)

It is really not rocket science to recognize the synergy between content and search engine optimization. As frequently mentioned here, content rich with relevant keywords is, to a great extent,a by-product of your natural market conversations. Your online presence is defined and gains authority by blog and website content that offers value and relevant info to your readers. They came for what you write about and the knowledge you trade in.

Yes indeed, there are practitioners of the trade who might have been car salesman if there were no internet. Is there a business that doesn’t have it’s share of “black hats”. But results of search engine optimization combined with focused content, fueled by RSS syndication can’t really be effectively argued against . The results speak for themselves.

Tags: blog, Blog Marketing, Blog Optimization, blogger, increased_traffic, marketing, prominence, seo_optimization

This entry was posted on Monday, June 11th, 2007 at 3:54 pm and is filed under Blog Optimization. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.