Archive for August 30th, 2007

Social Media Taken Seriously

Thursday, August 30th, 2007

Really, with terms like “wiki” and “business blogging” and “podcast marketing“, it can be kind of hard to take the Web 2.0 world all too seriously. Especially if you are a CEO and the only thing you associate social media with are bratty teens on MySpace. But, as is the norm with online marketing, [...]

Now is a Great Time to Start Business Blogging

Thursday, August 30th, 2007

It would seem that most businesses these days are still not getting involved in business blogging. Here are some statistics from an article published on eMarketer.com:

Only 5% of UK corporations use blogs on a regular basis
5.8% of Fortune 500 Companies have a public blog
1.5% of Forbes 200 Best Small Companies have a public blog

I [...]