Archive for July 23rd, 2007

E-Commerce and Shopping Carts

Monday, July 23rd, 2007

E-commerce sites work very hard to make the shopping cart a user friendly experience so that conversion rates remain high and customers are happy to return for more. But what, if anything, will replace the shopping cart?
Advanced blog site platforms, blog marketing, RSS publishing and all of the other many changes in advertising have [...]

Search Engine Visibility and Image Optimization

Monday, July 23rd, 2007

Search engine visibility for your site is greatly improved for local search results by optimizing your images, especially given Google’s and Yahoo’s implementation of universal search.

Beyond aesthetics, images cause a viewer to linger, particularly if your product has a community of “passionate users” (a label applied to those consumers whose enthusiasm often culminates in vibrant [...]