Archive for June, 2007
Friday, June 29th, 2007
Search engine visibility is, ultimately, about the successful conversion of your readers to consumers of your product or service. Properly optimized sites flood you with traffic but how you handle those potential customers from there determines if they subscribe to your RSS feed and become a “regular”.
Communities of Passion
“Communities of passion” is an excellent [...]
Tags: conversion, marketing_methods, minute_spot, podcast, podcast-marketing, search_engine_visibility, thought_leaders
Posted in Podcast Marketing, Search Engine Visibility | Comments Off
Thursday, June 28th, 2007
Blog marketing campaigns that invite consumer participation can take your marketing messaging viral. Which simply means that the name of your product and service is being disseminated across the globe by the legions of consumers whom you engaged by your invitation.
Blog Promotion by Invitation
There are many ways to issue that invitation and HotelsByCity.net,a travel [...]
Tags: blog, Blog Marketing, blog-site-platforms, consumer_participation, hotelsbycity, increased_traffic, marketing_campaigns, RSS-publishing, targeted_market, travel_booking_service, word_of_mouth, word_of_mouth_marketing
Posted in Blog Marketing | Comments Off
Wednesday, June 27th, 2007
Business blogging for the lone entrepreneur is nothing short of a windfall. Especially for those whose commodity is knowledge. Video and podcast marketing have afforded teachers, language experts, trainers, and consultants of all stripes an entirely new and potent means of serving and expanding their client base.
Permission Marketing
Marketing expert Lisa Wehr states that“With the advent [...]
Tags: business-blogging, marketing_mix, permission_marketing, podcast, podcast-experts, podcast-marketing, podcasting, RSS-publishing
Posted in Business Blogging, Podcast Marketing | Comments Off
Tuesday, June 26th, 2007
Blog promotion campaigns focused on driving traffic to your e-commerce site are all for naught if your customers can’t get their shopping carts out of your door. Shopping carts abandoned during the final stages of a transaction can be attributable to a number of factors.Bryan Eisenberg at ClickZ.com has pointed out that lack of [...]
Tags: Blog Optimization, Blog Promotion, conversion_rates, google_analytics, google_checkout, optimization_strategies, relevant_content, retail_websites, shopping_carts, traffic, visitor_drop
Posted in Blog Promotion | Comments Off
Monday, June 25th, 2007
Blog site platforms utilizing the newest Web 2.0 technology are worth their marketing weight in gold. Case in point.
“The YouTube announcement [for the iPhone] is an embodiment of Google’s technology that is hardwired into the iPhone,” said Stephen Arnold, author of a book on Google, in an interview. “There will be more of Googleplex to [...]
Tags: ajax, blog, blog-site-platforms, brand_exposure, business-blogging, Google, hardwired, iphone, platform_technology, RSS-publishing, search_engines_spider, target_market, xml, YouTube
Posted in Blogging Technology | Comments Off
Friday, June 22nd, 2007
Blog optimization assures that your site ranks high in multiple search engines. The search engines spider your site seeking relevant words and phrases, but, what if the relevant words being sought are in Spanish? As with any blog marketing campaign, you have invested a great deal of research breaking down your demographics. RSS publishing allows [...]
Tags: Blog Optimization, hispanic_population, language_search_engine, optimize, relevant_words, RSS-publishing, search_engines_spider, search_engine_optimization, seo, spanish_search_engines, spanish_speaking
Posted in Blog Optimization | Comments Off
Thursday, June 21st, 2007
Blog site platforms are designed for versatility, providing a flexible yet solid foundation from which to deploy a number of blog marketing campaigns by utilizing a variety of tools, such as RSS publishing, optimized blog content, pod casting and videos. Each one of those tools, individually and in concert, work towards optimizing your site [...]
Tags: blog-site-platforms, marketing_campaigns, optimization-video_content, podcasting, podcasts, RSS-publishing, search_engine_rankings, speech_technology, video_search_technology
Posted in Blog Optimization | Comments Off
Wednesday, June 20th, 2007
Blog marketing begins with knowing your audience. Performancing Metrics is a comprehensive metrics tool and service designed with bloggers in mind. More so, it has the ability to measure data from limitless blogs and across networks, catering to the needs of both large and small sites.
It’s free, easy to use, and will paint a [...]
Tags: blog, Blog Marketing, bloggers, marketing_strategies, metrics, optimization, RSS-publishing, seo
Posted in Blog Marketing | Comments Off
Monday, June 18th, 2007
RSS publishing strategies that target the ‘X’, ‘Y’ and Millennial generations present the online marketer with a myriad of powerful methods of pushing their brand to the forefront. Text messaging can easily become a powerful element to integrate into your blog marketing campaigns. These are the generations that have been internet savvy since childhood. [...]
Tags: Blog Promotion, business-blogging, d2c, interactive_platform, marketing_campaigns, mobile_search, RSS-publishing, search_platform, target_market, text_messages, text_messaging
Posted in RSS Marketing Strategies | Comments Off