So, have you checked your referral stats, gone into Feedburner, and been surprised at how many Google subscribers you have?
You may be nodding or not. It seems to be varying according to niche, but one thing is clearly apparent: for business-related blogs, Google is dominating.
Small Business Trends is reporting that 72% of subscribers, over [...]

An announcement from the eTail Conference suggests that Costco will be moving towards web 2.0 communications.
The past year or two have seen evolutions in the Costco online portfolio. First, putting merchandise up in flyers, next online shopping. Canada’s costco.ca recently came live for online shopping - retailing which includes merchandis in-store as well as [...]

Word just came through the Feedburner blog that Google is now reporting on subscriber figures. This is a big step forward as marketers and webmasters have had to speculate on what we know to be a growing proportion of readers using Google Reader and Google Personalized Homepage to read blogs.
From the Google Reader blog:

Publishers [...]

Business Week reports that podcasting is poised to attract a significantly larger share of the online advertising pie. And that a multi-billion-dollar pie.
According to eMarketer, advertisers will spend more than $400 million on podcasting by 2011, while the spend was only $80 million in 2006.
The expected fuels for the fire are: Google AdSense entering podcasting [...]

When you start up a site, your number one concern is getting indexed by Google so people can find you. However, one of the unfortunate parts of the process is that, if you do manage to get on, you might not get all the way there. It’s called supplemental indexing - only a partial of [...]

I found this little nugget by chance. If you, like me, are an RSS feed reader addict, then you probably need this service.
RSSprompt.com lets you create a RSS feed that sends you timely reminders of appointments or if you like, just a message that says “Go outside now!”. And you’ll get the reminder as a [...]

The standard measures for web metrics - unique visitors and pageviews - don’t apply anymore. The technologies of the web, particularly Ajax, have made these metrics outdated. They no longer hold the same value to web owners or to advertisers.
From Seattle PI:

Ajax — the software trick used on the page, Yahoo Inc.’s e-mail service [...]

I gave Yahoo Pipes, the new RSS mashup online tool, a try last week. And I couldn’t disagree more with Anil Dash’s assessment that it would make it possible for non-experts to create new web services.
Granted, the interface uses drag-and-drop ease, thanks to Ajax. But that doesn’t make it any easier. Because it is [...]

The debate has been going on for years. How do you get your new site indexed by Google. There are a few ways.
1. If the new site has an RSS feed, register the feed with Google Sitemaps.
2. Link back to your new site from another site or online directory and wait for the Googlebot [...]