People like to buy things from businesses that know what they are doing. Purchasing products and services from an expert is a more comfortable experience than just purchasing from anybody. You can use your business blog to establish yourself as an expert by posting relevant and useful information in the course of your business blogging. [...]

Email marketing is becoming fraught with problems. Increasingly sensitive spam filters can block your legitimate email messages. This is where RSS technology comes in. Using direct-to-broadcast RSS marketing, your clients can be kept abreast of your corporate happenings with a little help from RSS communications tools. Joe Dysart points out how helpful RSS technology can [...]

One of the growing marketing methods is video podcasting. Creating videos for online consumers can be a fun way to draw attention to your business. But how do you distribute your video podcast marketing? As Heidi Cohen points out, there are plenty of ways to get your video podcasting noticed on the Internet:

Consumer driven video [...]