Archive for May 26th, 2006

Uniform Feed Icon

Friday, May 26th, 2006

Standards demand that there is one rss feed icon, and you can understand why.  RSS is scary sounding to the non-geek and while it is really simple once you’ve been shown how to use it, because it is often referred to by many different icons and buttons, the novice is understandably confused as to how [...]

Blog Headlines

Friday, May 26th, 2006

Achieving two purposes, blog headlines need to attract search engine visitors and readers as well. 
Attracting VisitorsSearchThe main thing to remember when writing headlines for search engines is that keywords placed in headlines, especially on a blog platform that places <title> or <h1> tags around them, can yield you positive SERP (search engine results pages) [...]

Internal Blogging Promotion Series (3)

Friday, May 26th, 2006

How well are your employees using their internal blog?  Often we need to look at the education, or lack thereof, that you gave your employees on RSS when you initially launched the blog.
RSS EducationConsider putting together a live demo showing actual click throughs and screen shots (or live camera action) and narration.  Some ideas for [...]

NBC News For Sale in iTunes

Friday, May 26th, 2006

iTunes is now selling NBC News for $1.99 per download.  The collection includes older NBC News offerings and more current events and news as well:
Available programming also includes classic
television moments from NBC News and new programs produced especially
for iTunes. Programming from NBC News is priced at $1.99 per download,
and offerings include current and historical programming [...]

Targeted Traffic

Friday, May 26th, 2006

Who do you want at your website?  It’s not a difficult question.  What is your target market and what steps are you taking to reach them, if reaching them means delivering them to your website?
Often we use the approach that delivers a large amount of traffic without taking into account whether or not they will [...]