Be sure to promote your podcast in Yahoo!’s beta service for podcasts, because though it is very new, at less than a year old, it is already very well used.
And, because it is a web-based podcast directory, as opposed to iTunes’ proprietary, software-dependant model, Yahoo! Podcasts assist you greatly with visibility in the search engines.
For [...]

A great blog may bring you constant traffic, but if they never ‘convert’ is it really a great blog? It certainly isn’t considered successful if it’s not achieving the goals you need to see accomplished.
Developing a call to action can be an effective way to encourage visitors to convert.
You’ve jumped into the [...]

Knowing how well your blog is currently being used is important, especially knowing how well it is being used by departmarts can be helpful toward designing your promotion strategies.
Take a blog survey to see which departments are successfully using the internal blog, and find out what they are doing to encourage it’s use.  Often, it [...]

While talking with a high profile blogger last week, it was brought to my attention that YPN may, indeed, have a good advertising model.  I’ve mentioned before the horrible results that I had with YPN, though I do admit that the fact that they are beta may have something to do with it.
Anyway, he pointed [...]

One of the first things I realized when I started blogging was that getting a trackback meant I had said something that resonated with someone.  Of course, often it’s a disagreement trackback, but knowing that my content is spurring a conversation is a great feeling.
And, I know that other bloggers feel the same way.  Trackbacks [...]